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Beware of Deceptive Advertising Claims for Gas Saving Devices

By: Scott Siegel

With the price of gas at record levels, a host of fuel saving products are being advertised. If you do a search for the key words "fuel saving devices" google will find 1.5 million pages as a result of the search. It never ceases to amaze that so many unscrupulous individuals try to take advantage of specific situations in order to scam you out of your hard earned money. And that is exactly what these gas saving devices are, scams.

The latest scam is trying to convince you that a fuel saving device attached to your car will miraculously cut your gas consumption 20, 30 even 40 percent. The federal government has done a lot of testing of fuel saving devices. From this extensive testing comes this advice.

The Federal Trade Commission warns drivers to be extremely wary of any gasoline saving claims for additives or devices. The test and research results to date show that there has not been any fuel saving device that significantly increases fuel economy in any way!

There are some general themes and methods to the fuel device advertising strategy. Here are a few to beware of:

One popular deceptive advertising scheme is this: the ad claims "This gasoline saving product enhances gasoline economy by 20 percent." Like that example gasoline saving devices claim increases in economy up to 25 percent and sometimes even higher. The Environmental Protection Agency has thoroughly tested, researched and evaluated more than 100 supposed gasoline saving products and additives and so far has not found any one of them that significantly increases gas mileage. In other words non of the gas saving devices work. In some cases, the test data showed that "gasoline-saving" products actually could damage your engine and could cause an increase of gasoline exhaust emissions. That could cause your vehicle to fail some state required emissions tests and that could cost you even more money.

Also be skeptical of ads that feature glowing testimonials from satisfied drivers such as: "After installing your product on my car, I got an extra 4 miles [6.4 kilometers] per gallon [3.8 liters]." You cannot put your hard earned dollars at risk because of some amateur drivers claim.

These ads feature glowing testimonials by satisfied customers. No consumer has the ability or the equipment to test for precise changes in gas mileage after installing a gas-saving product. Even if they did have the right equipment they could not control the conditions and the environment under which they could actually test the device.

Different variables affect gasoline mileage. These include road conditions, weather conditions, traffic conditions, and the condition of the vehicle. For example in one deceptive advertising case that was researched, a driver wrote a letter praising a "gasoline saving" device. Of course this consumer forgot to mention that when he had the aforementioned device installed, he also had his car completely tuned up. The increase in fuel economy that was attributed to the "gasoline saving" device in the letter was most certainly a result of the tune up and not the device. The device advertisement did not mention this, so other drivers and consumers would never know it was the tune up not the device that accounted for any increase in fuel economy.

These are just a few of the methods that companies selling fuel saving products use to convince you that the claims they make are real. Those companies are taking advantage of high gas costs which have caused drivers to find any way possible to lower their gas costs. Don't become a victim. Be wary of these deceptive advertising methods. Don't forget, something that sounds too good to be true, usually is! Especially when that something is taking money out of your pocket.

Article Source: http://www.topicinfo.com

Scott Siegel has written a 143 page manual of industry insider information on saving gas and dollars at the pump (beatthegaspump.com). Visit us to discover how you can get better gas mileage. Find out how to increase gas mileage.
Click here for other unique lower gas costs articles.

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